Manchester United midfielder Fred was subjected to racist abuse on Instagram after Thursday’s 4-2 English Premier League (EPL) loss at home to Liverpool.
In a swift reaction, the social media firm has deleted several of the messages on his profile and taken action against individuals.
The 28-year-old Brazilian had a disappointing game against Liverpool.
He received a number of abusive messages after the match in the comments section of a picture he had posted on Sunday following Manchester United’s 3-1 win over Aston Villa.
“The racist abuse on Fred’s post is unacceptable and we don’t want it on Instagram,” a Facebook company spokesperson said in a statement.
“We’ve removed a number of comments and taken action against the accounts that posted them. We urge people to use our safety features, including comment filters and message controls, which can meaningfully decrease the abuse people experience.
“No single thing will fix this challenge overnight, but we’re committed to doing what we can to keep our community safe from abuse.”
A host of players at several Premier League clubs have been targeted online in recent months.
Manchester United previously said they had conducted a review to analyse the level of abuse players face on Twitter, Instagram and Facebook.
The club said they found that since September 2019 there had been a 350 percent increase in abuse directed towards their players.
Britain said on Wednesday a planned new law would see social media firms fined up to 10 percent of turnover or 18 million pounds (25.35 million dollars).
This will be if they failed to stamp out online abuse, and senior managers could also face criminal action.
English football boycotted social media earlier this month in protest against the online abuse of players.