Mercy Johnson faces backlash over N25,000 menstrual care kit

Nollywood actress Mercy Johnson-Okojie has come under criticism on social media following the unveiling of a menstrual care kit reportedly priced at N25,000.

The product, known as Girls Tag, is an all-in-one menstrual care package designed for girls aged nine and above.

Mercy Johnson and her daughter, Purity Okojie, were recently unveiled as ambassadors for the brand. Actress Regina Daniels was also later introduced as one of the ambassadors.

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However, the product launch has sparked heated reactions online, with many Nigerians describing the price as unrealistic in a country where many girls still struggle to afford basic sanitary products.

Several critics argued that the controversy goes beyond the product itself, pointing instead to the growing concern around period poverty in Nigeria and the widening gap between premium lifestyle products and everyday realities.

One social media user wrote:

“For this package, N25,000 is much. Poor girl no fit buy am, make we no lie. So every month I will buy N25,000 pad kit, especially if you are heavy flow type? Let us be real.”

Others accused the actress of being disconnected from the economic struggles facing many Nigerian women and girls.

Another critic argued that many schoolgirls still miss classes or resort to unsafe alternatives during menstruation because they cannot afford sanitary products.

Despite the backlash, some users defended the actress and the brand, insisting that not every product is designed for the average consumer.

“Not everyone is a philanthropist. Nigeria’s problem is not everyone’s problem. She knows who her customers are. This is business,” one supporter wrote.

Others also pointed out that premium menstrual products exist globally and that consumers who can afford them are free to make that choice.

Supporters of the brand further noted that the Girls Tag package reportedly includes more than sanitary pads, with additional items aimed at promoting hygiene, comfort, and confidence for young girls.

The controversy has since triggered broader conversations online about celebrity endorsements, menstrual health awareness, affordability, and access to sanitary products in Nigeria.