Generation Africa launches 2020 GoGettaz Agripreneur competition

Generation Africa has launched the second annual US$100,000 GoGettaz Agripreneur Prize competition to give hope and support to agripreneurs on the African continent amidst the coronavirus pandemic.

The competition aims to inspire young people throughout the African continent to launch and grow innovative or technology-driven businesses in the agrifood sector, from “seed to fork” and beyond.

The 2020 GoGettaz Agripreneur Prize Competition will acknowledge two innovative ventures, one led by a man and one led by a woman who founded or co-founded businesses in the agrifood sector in Africa. The winners each awarded a grand prize of $50,000 along with an industry-leading support network to take their businesses to the next level.

“We have decided to go ahead with the 2020 GoGettaz Agripreneur Prize Competition. Not despite the coronavirus, but because of it,” says Svein Tore Holsether, President and CEO of Yara International.

“Now, more than ever, we need to support African agrifood entrepreneurs and the small and medium agribusinesses on the continent. They are the people who produce food and get it to the people who need it. They will be the people who help to rebuild our economies after the pandemic is over.”

In 2019 pan-African telecommunication, technology and renewable energy group Econet together with global crop nutrition leader Yara, co-catalysed Generation Africa and the inaugural US$100,000 GoGettaz Agripreneur Prize which was awarded in September at the annual Africa Green Revolution Forum (AGRF) Summit in Accra, Ghana.

The success of the 2019 campaign attracted industry leaders in the global and African agriculture sectors. In 2020 the Generation Africa initiative adds four inspirational co-founders to their ranks.

“Agrifood is more than an essential business in this global pandemic, it is urgent for survival,” said Strive Masiyiwa, Founder and Executive Chairman of Econet. “Our African agribusinesses must stay strong and innovate to meet growing food needs locally, across the whole value chain. With forex income impacted by COVID-19, our nations can no longer rely on imports to feed our people. Now is the time for Africa’s entrepreneurs to see and seize new opportunities.”

Launched on 14 April 2020, the GoGettaz Agripreneur Prize Competition is open to young, agrifood entrepreneurs, aged 18 – 35 from across Africa. Applications can be submitted to the competition via http://gogettaz.africa.

10 Finalists will be invited to compete in a live or virtual (online) pitching contest at the Africa Green Revolution Forum (AGRF) Summit between 8 and 11 September 2020. The two GoGettaz Agripreneur Prize winners will receive their US$50,000 awards alongside the prestigious Africa Food Prize.

All 10 finalists will be awarded mentorship, programming linkages and other guidance to continue their entrepreneurial journey.