French Montana is face of Boohooman

33-year-old is Karim Kharbouch, popularly known as French Montana, has been announced as the face of boohooMan.com. Khloe Kardashian’s ex has helped design a range of 65 on trend pieces and the clothes were inspired by his Moroccan heritage with bold tropical prints.

French Montana, the ex-boyfriend of Khloe Kardashian, has branched out from his musical roots launching his first ever clothing collection. The singer has collaborated with BoohooMAN to bring out a 65-piece collection for their menswear range. French Montana has worked with the online retailer’s designers to create pieces influenced by his Moroccan heritage.

He joins big names like rapper Tyga and Love Island winner Kem Cetinay as the latest celebrity to work with the brand. The collection, which launches online on April 12, features bold tropical and leopard prints, influenced by both the Mediterranean and Moroccan cultures.